From left: Consumer and Channels Delivery & Support Division Head Rafael Gamad Jr., Cards Marketing Head Niña May Reynoso, Consumer Banking Credit & Collections Head Valerie Mariflor Valera, and Card Sales Head Joseph Pangilinan.

 

Chinabank was recognized anew by The Asian Banker (TAB) for its innovative consumer solutions, winning two awards at the TAB Philippines Excellence in Retail and Financial Technology Awards 2025, held on August 14 at the Grand Hyatt Manila.

The bank received the Best Digital Consumer Lending Service award for its 30-Minute Instant Issuance Credit Card Program. The first of its kind in the country, this initiative allows real-time approval and issuance of a physical card in as fast as 30 minutes. Chinabank makes this service very accessible to everyday consumers through booth setups at various SM mall, hypermarket, and supermarkets nationwide where the credit card application process is digital, streamlined, and fast-tracked. Within eight months of its launch, CBC’s unique 30-Minute Instant Issuance Credit Card Program accounted for over 35% of approved applications.

The bank also bagged the Best New Product Launch Strategy for its Velvet Visa Signature Credit Card. This Credit Card connects with, and empowers women, offering standout features to elevate everyday experiences. These include a rewarding Pandora bracelet as a welcome gift, premium rewards program, and curated shopping, wellness, and beauty deals. With its first Visa-branded credit card, Chinabank achieved strong uptake and expanded its reach in the premium segment.

“At Chinabank, our focus has always been on understanding our customers’ needs and preferences. These awards reflect the hard work, dedication, and creativity of our entire team, who continuously strive to develop innovative solutions that enhance the lives of our customers,” CBC Consumer Banking Segment Head Aloysius Alday Jr. said.

At last year’s TAB awards, one of the most rigorous and transparent country-level award programs for retail banking in the Philippines, Chinabank Destinations Mastercard was named Best Credit Card for Travelers and Chinabank HomePlus was awarded Best Home Loan Financing.